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Showing posts from August, 2023

Get a Glimpse of Influencer Marketing Trends 2023 | Liveblack

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  Influencer marketing is an essential part of this modern-age marketing strategy. Brands are now going creative over concepts through influencer marketing trends . Brands embrace innovation to market or promote their products or services and establish strong customer connections. Influencer marketing is constantly changing, and you must stay updated with each trend. New trends, concepts, and ideas come with new creators and influencers that help brands target the right audience. Social media has a significant influence on people as it is the daily dose they take. Every piece of content has something to offer to every kind of audience, and people love to see what's coming up new and trendy every day. An influencer's ability to target the right audience gets you a solid customer base, building trust and strong relationships with them, and in the future, they become loyal to your brand as well. Creativity, honesty, and authenticity are the bases for a strong market position.  I

How To Make an Engaging Content Strategy Calendar? Liveblack

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  A content strategy calendar is also called a  social media content calendar , editorial calendar, or social media calendar. It is a summary of your forthcoming social media posts; it follows the order in which the event or the record shall occur. A social media calendar can take many forms. You can have a spreadsheet, a Google Calendar, an   Instagram content calendar , or an interactive dashboard. Usually, it includes some or a combination of these elements for every post:               * The date and time it will go live             * The network and the social media account where it will be published * The required copy and creative assets - videos, photos, etc.               * Links and tags to include If you're wondering about the importance of the  social media calenda r, there are some justifications for why you need it, such as: It can eventually save you time and energy. It can help reduce mistakes It enables collaboration or teamwork It prevents infreq